Bums on Seats
Do you think posting photos and cheap-looking short videos on social media qualifies as restaurant marketing?
Self-diagnosis
Which type of restaurant marketer are you?
Type 1
The DIY poster
You post it yourself.
Random food photos. No plan.
No strategy. No tracking.
No measurable outcome.
Type 2
The cheap agency client
You hired a social media company.
They pay a junior R11,000 to use Canva
and give you a few posts a week.
They don't care.
Type 3
The premium agency victim
You pay real money for polished nonsense.
Five likes. One comment.
Maybe a share from a family member.
But you've got a premium bill at the end of the month.
Type 4
The fully booked operator
Your tables are full. Your weekends are packed.
So you think you're safe.
South Africa is changing.
To be honest, we're about to collapse.
You better get your marketing started NOW.
Type 5
The lost one
You're in limbo.
You're doing okay. Revenue is fine.
You're too busy to actually do the marketing.
So you just don't.
Type 6
All of the above
You're a mixture of everything above.
A bit lost. A bit burned. A bit in denial.
Most restaurant owners are.
27,000 restaurants in South Africa.
We're about to head into a recession.
Petrol is going up. Electricity is going up.
In the next two years,
there'll be under 10,000 restaurants.
Will you be one of them?
Bums on Seats is the evolution of restaurant marketing.
Times change. Things move on.
Three Facebook posts and two Instagram posts a week achieves less than nothing.
In fact, it irritates people.
WE PUT BUMS ON SEATS.
We guarantee you a minimum of 100 new customers who walk through your door every month
and say Bums on Seats sent us.
That's our guarantee.
However.
We only work with restaurants we choose.
The requirements of working with us:
Your restaurant already needs to be brilliant.
Your service needs to be excellent.
Your food needs to be outstanding.
Your managers need an above-average IQ.
Your managers need to care about your restaurant more than you do.
You don't contact us.
If we want to work with you, we'll contact you.
Sorry, we're unavailable.
If we want to work with you, we'll contact you.
Have a nice day.
About us
All you need to know is that 100 people will walk into your restaurant every month and say Bums on Seats sent us.
That's everything you need to know about us.
That doesn't happen? You don't pay us.
That's it.
Waiting list
We currently have a waiting list.
Put your restaurant's name in to join.